Social Media News And Trends » Social Media Marketing

Seth Godin on social networking

vswp911 — Sat, 19 Jun 2010 13:03:12 +0000

Godin describes the value for businesses.

Used at http://innerpreneuring.com/report/2009/August/19/254/.

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Social Media Myths Mania Revealed

vswp911 — Sat, 19 Jun 2010 13:03:11 +0000

http://thesocialmediasource.com
Top 6 Social Media Myths revealed by the world’s top facebook marketing expert, Brian Campbell right before he announces the first ever Social Media Mania event, allowing you to virally explode your social exposure faster than ever before possible.

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New e-Learning Series for Social Media Marketing

vswp911 — Sat, 19 Jun 2010 13:02:55 +0000

Video discusses the power of social media marketing and recommends registering for e-learning courses by Chrome Zebra at socialmedialearning.com.

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Social Media in Europe and Germany

vswp911 — Sat, 19 Jun 2010 12:45:19 +0000

Social Media Marketing : the revolution in social networks has already happened. Which effects do you have to consider for your business? The film puts the latest figures into perspective.

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Measuring Social Media

vswp911 — Thu, 17 Jun 2010 18:06:54 +0000

Digital Royalty shares their propriety method and formula for measuring a brand’s online Return on Influence (the new ROI).

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Social Media Revolution 2 Refresh

vswp911 — Thu, 17 Jun 2010 18:04:52 +0000

Social Media Revolution 2 is a refresh of the original video with new and updated social media & mobile statistics that are hard to ignore. Based on the book Socialnomics by Erik Qualman.

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How Content Syndication Will Increase Web Traffic Flow

admin — Thu, 19 Nov 2009 23:41:39 +0000

How Content Syndication Will Increase Web Traffic Flow
By [http://ezinearticles.com/?expert=Wayne_A_Hairston]Wayne A Hairston

When it comes to the Internet many businesses, are still learning how to incorporate content syndication into their business on a regular basis. There are many businesses that believe that all they have to do is upload a website in order to integrate Internet marketing into their business. What they do not understand is that this is only the start. Once you upload your website to the World Wide Web, there are so many additional steps you will need to follow. There are tasks like Pay Per Click, SEO management, and content syndication. While these are just a few of the items involved in Internet marketing, they are a good place to start.

Content syndication is the key to connecting these concepts together. Many have asked what content syndication is? Basically, it is the ability to distribute your unique web content to a multitude of other websites. You are making information available from your website to other websites in order to provide people with updated news or forum posts. The syndicated content will benefit both the website displaying the content and the website providing the information. For the receiving website the syndicated information is a great way to add depth, updated information, and increase the attractiveness of their website for their users. For the websites generating the content, syndication provides exposure across numerous platforms. It is also the best way to produce ongoing traffic and will spread your updated news and information globally.

Bringing targeted traffic to your website will be the key to your success when it comes to operating a successful online business. Content syndication can help you accomplish this by increasing your SEO ranking on numerous search engines. The more traffic that comes to your website will increase your search engine exposure and enable it to grow into a profit generating enterprise. Syndication networks optimize the traffic that comes to your website. Content is currently being spread by syndication networks for every topic known to mankind. You should find a syndication network to distribute your content in order to leverage your time for other vital tasks. Joining a network can be as simple as downloading their software. The rest is left to automation.

Wayne Hairston is a member of the Synnd Community which helps businesses leverage the power of Social Media Marketing utilizing a Content Syndication Network. http://www.squidoo.com/socialmediascience

Article Source: http://EzineArticles.com/?expert=Wayne_A_Hairston http://EzineArticles.com/?How-Content-Syndication-Will-Increase-Web-Traffic-Flow&id=3163994

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admin — Wed, 11 Nov 2009 01:56:11 +0000

We left off in part one of the article telling how companies hire other people to help then generate sales and leads to maintain a competitive edge. Some of these affiliates may be the owners or syndicated blogs or they may have large group of friends at social media sites. They may be able to get your advertisement out to thousands very quickly.

People who are especially internet savvy and make it their business to know how to market online can focus solely on going where the traffic is, like various social media networks to help build a client base.

Video Syndication and Social Media Sites

If they want to go a step further they can create a crazy video that they intend to upload to a video syndication site like youtube or a social media site such as facebook to be shared with thousands of people. The more outrageous the video is the more views it will get and the more it will be shared. Offline companies hires consultants sometimes for the sole purpose of creating a viral video, that is a video meant to be shared by a mass of people. It is creative and very cost affective, so it is an avenue that neither the online marketer nor the offline marketer trying to break into online marketing can ignore.

Advertisers will utilize any kind of marketing where hordes of people go. The will utilize content networks, socialmedia sites and blogs to get a steady reader base which might never see their content offline. The can fine tune it to fit the audience they want by creating video content that they feel will be liked by a certain demographic.

Sharing Content with Social Media

They can syndicate content so that it can easily be shared. They can utilize rss feeds of other competitors so that they can keep up with things and track what their competitors are doing or what necessary adjustments they may need to make in order to stay on top of their game. They can utilize social media sites with unique content delivery systems so that people can keep up with the latest happenings with that company or track certain promotions that the company might have to generate interest. They can also use bookmarking sites so that their digital content can be voted on and the traffic leveraged to create more buzz around their product or services.

Making the most use of the Internet and Social Media

The bottom line is that both online and offline companies are making the most use of the internet and social media as possible to get their piece of the internet pie. With so many things dividing people interest companies have to work hard to keep their customers and do whatever it takes to keep their particular product or service the subject of interest. Even if it mean being controversial.

Too many people are online these days for advertisers not to allocate a large part of their budget towards internet marketing and especially social media marketing. Internet marketing does not mean simply throwing up pay per click ads on some of the search engines, but getting your message infront of highly targeted buyers who would otherwise never see what you were selling. So online marketers and offline marketers looking to get in must understand that their success or failure whether they want to believe it or not, is dependent on how much of an online presence they are able to have. And even if they do well offline, they can always create more business by establishing a strong online presence; using social media maybe the most cost effective method of advertising your business today.

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Social Media – Why Bother?

admin — Thu, 08 Oct 2009 14:58:50 +0000

Love it or hate it, social media (or Web 2.0 as it’s more often referred to) is taking the Web by storm. You see it in the news, in the press, hear about it on the radio – it’s a true Internet Phenomenon. It gives people the ability to communicate with their network of contacts in whatever way they desire, whether it be via blogs, micro-blogs, videos or even photos. With over 250 million people worldwide using social media in their daily lives, it’s not something that any online business can afford to ignore!
We’re going to take a look at 3 of the most popular social media sites and to consider why your business should bother with them. You’ve probably heard of each of these sites already and have an opinion of them. If that opinion is negative, then I sincerely hope that what I’m about to reveal to you is enough to make you reconsider!

YouTube

With over 78 million videos, YouTube is currently the largest video sharing site on the Internet. It’s been calculated that if you sat down to watch all of these videos, it would take more than 400 years! Added to that is the 10+ hours of new video that are uploaded every minute!
YouTube is great for businesses as not only does it give you a platform for sharing your videos, it also acts as a host. In this way, you can upload your videos for maximum exposure, and embed them back into your own websites without the need to host huge video files with your web host.
If you can create an entertaining video, the potential exists for it to go viral and drive huge quantities of traffic to your site. Used well, this strategy can be used very effectively to increase your profits.

Facebook

Facebook has over 175 million users, being made up largely of affluent, technically savvy people in their late 20’s to early 30’s – typically a prime target market for Internet marketers! Users will often logon several times a day to update their status and catch up with what their friends are doing. If you can engage with Facebook users and gain their trust, you’ll find it a very lucrative channel through which to market!

Twitter

Twitter is the ultimate micro-blogging site! The concept is to post something interesting in 140 characters or less. It’s hard to know exactly how many users are on Twitter, as the official figure isn’t publicized, but it’s estimated to be in excess of 6 million. Like Facebook, these users tend to be affluent, young professionals and as the rate of growth accelerates, this market will be very profitable if approached in the right manner.
One thing’s clear: social media is the way forward for reaching our target markets. The question is simply whether you will bother.

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Social Media Trends

admin — Tue, 06 Oct 2009 01:02:03 +0000

The latest social media trends in 2009 are by and large quite different from that in 2008. The global recession that hit the economic sector recently has influenced the social media trends of 2009 heavily. The recession poses a new kind of economic scenario and hence the older business models will no longer be in context with what is happening in the economic scene these days.
So in 2009, new models have to be developed. There will also be a large demand for online availability of the retailers, cars, travel, real estate and other sectors. Online availability means quick and direct access and in today’s world where nobody has hardly a second to waste, there will be very few who will be willing to grapple through the long series of phone lines before reaching their required destination.

Social networking sites like FaceBook, Twitter, Yelp, etc. will be the new means of expanding one’s business and earning considerable profits. This is possible because the moment someone buys something from the businessman’s company and finds the deal very lucrative he will spread the message around through the site and this network would keep on getting wider and wider and the number of consumers for that particular product would reach leaps and bounds in no time.

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